MODERN STORE DESIGN by Gene Burke and Edgar Kober
A practical study of the influence of store style on modern merchandising: "Modernity is a magnet for the feet of the moderns." The architect authors offer the merchandising, architectural and building fields a comprehensive text book and reference work. All aspects of store design, from location and construction to interior layout and decor are covered. 9x12.5", 172 pp., many b&w illustrations.